Crunchy’s gives Media Advantage a lot of freedom to be creative with our ideas and commercial production for this favored East Lansing restaurant and bar. We developed a campaign that was based on the Bad Lip Reading format. Media Advantage put out a casting call with two filming sessions with two separate groups of actors. After filming, we recorded the audio that would match up to the chosen clips, all of which was Crunchy’s specific with a quick product offer placement in the middle of the spot.
Production Used: Nikon D750 • Canon 7D • Adobe Premiere • Adobe After Effects